As we celebrate our 50th anniversary, we have chosen to look to the future with the same care and dedication with which we preserve our roots.
Those roots lie in Puglia, the homeland of our Founder and Partner, Vincenzo De Luca, where the olive tree has long been a symbol of identity, hard work, and continuity.
This is where our connection with the Salento region begins—a land that today faces significant challenges, including the spread of Xylella, yet continues to demonstrate extraordinary resilience.
Inspired by these values, we have launched a sustainability initiative in partnership with Olivami ETS, supporting the adoption of olive trees and the regeneration of the local landscape.
This meaningful initiative has already been shared with our guests and will also be extended to our new clients, inviting them to take part in a shared journey of environmental responsibility and care.
For us, growth also means giving back: nurturing the places we come from and helping preserve them for future generations. It is a commitment that connects our roots with the future.
To learn more about our olive grove, please visit Olivami ETS website.